EO Nashville Member News – September 11

September 11, 2020


Eric Maddox- Capturing Saddam Hussein Through Empathy Based Listening
September 16, 2020, 5:00pm-8:00pm, LIVE @ The Listening Room or Virtual

Join Eric Maddox for applicable business and interpersonal takeaways as he recounts the events that led to the capture of Saddam Hussein. 

CLICK HERE to register for the LIVE event. CLICK HERE to attend virtually.


Seeking Opportunites:  Leading the Recovery 2.0- Featuring Sir Richard Branson (Virgin Group), Nathan Blecharczyk (Airbnb), Sarah Friar (Nextdoor) and more...
September 17, 2020, 2:22pm-3:58pm, Virtual

Each week our world continues to change- thus a new set of opportunites / challenges. It's time for EO'ers- the "first responders" for economies- to lead the recovery. 

CLICK HERE for more information and to register!

EO Food Fest at the Factory
October 6, 2020, 6:30pm-9:30pm, The Factory at Franklin

Make plans now to join your EO friends for a BIG night out at our revamped annual October event celebrating a variety of tasty treats. We will spread out through five separate social distanced venues- most of which are outside in open air. Each location will have 12 tables spaced apart, with only 4 seats at each table. Space is limited, so REGISTER TODAY!


It's Membership Time!

Do you know someone who would make a great EO Nashville member? We have two EO membership events coming up on September 17th and September 22nd and we need your referrals! 

CLICK HERE to recommend someone for consideration and we will take it from there. We would love for all members to send at least ONE referral!


EO Global Partners

Did you know EO has Global Partners that offer member discounts?  
CLICK HERE to explore these partners- including Dell, HubSpot and Zoom... and more!


Samantha Owens Pyle is a strategic visionary, marketing strategist, and communications expert. 

As the owner and chief strategist at Green Apple Strategy, LLC, Sam combines her strategic expertise with support from diverse team of subject matter experts to position brands and products in a way that maximizes revenue potential and increases consumer appeal. With years of experience as a senior-level marketing and communications leader, Sam supports her clients in strategic planning, campaign management, leadership and team building, presentation and public speaking, and public and media relations. Her unique skill set has positively affected growth and profitability for a variety of businesses and industries. 

Over the course of her career, Sam has helped local and national business-to-business and business-to-consumer brands develop and execute comprehensive marketing plans that include print and digital advertising, public and media relations, promotional events, websites, email marketing, social media, PPC and SEO. 

Sam holds a Master of Arts in English - Writing from Tennessee State University and a Bachelor of Arts in Communication from Western Kentucky University. She is involved in numerous nonprofit and charitable organizations that focus on health, the wellbeing of children, environmental preservation and conservation, and issues of economic empowerment. Her biggest passion is supporting those affected by cancer. She currently serves on the Survivor Fitness Foundation board as the marketing committee chair. 

In addition to her friends and family, including her two fur children, Charlie and Ford, Samantha’s two greatest loves are Kentucky Basketball and the Dave Matthews Band. In her free time, Samantha can be found at a DMB show (she’s been to more than 45), practicing yoga, hiking a local park with her pups or lounging poolside. 

What is a personal piece of advice (business advice/saying/quote) that you lean on and could pass on to others?

I know it sounds crazy, but a quote that I lean on in times of loss, and in times of change is from Dr. Seuss, “Don’t cry because it’s over, smile because it happened.”

As we age, and our life changes, whether it’s personal or professional, we learn to not live in regret. No matter what is over, we must be happy that it happened, and learn from it, and be ready to move on to the next thing in life, or the next day in life. This has become more and more true for me in this time of COVID and quarantine. I miss so much, but I cannot cry because it’s over, I must smile that it happened and be ready for what life is now.

Best business book you’ve ever read?

After starting my business, I literally stopped reading for fun, and grabbed every business book that I could get my hands on. I would have to say the best would be one of the first books that I read, which was “Good to Great” by Jim Collins. Thousands of businesses open each year, and so many of them don’t make it to their first anniversary. So, how do you not become a stat, and build a business that is sustaining? This book did not give me all the answers, but it made me look at business in a different way. It made me see that no matter how big or small (very small in my case) that your business is, there are key actions that you can take that will take your business from good to great. That was inspiring to me. It gave me hope that I could do this.

One misstep you took in your business that you could caution others about?

I would guess that all business owners have made many mistakes along the way. If I had to narrow it to one misstep that by me sharing might help someone from doing this, I would say hiring someone because I liked them as a person and thought they would grow into the position. Hire for the position. Yes, it matters if they are a good person. That is key for those who join our culture, but are they right for the position you are hiring them for? Make sure of it, or you will have to fire someone that you like and that is harder than passing on them early on.

How to you de-stress after a particularly hard day?

I take a long walk with my dogs every morning to start the day and end my day with a second one. This is especially helpful after a stressful day because they remind me that it’s the little things in life that matter and stop stressing, just get yourself out into nature and be thankful. My pups are so happy and excited to run outside, and I should feel exactly the same way. And if it has been a really stressful day…we take a Tito’s and soda with us. ;-)

Have you come up with any creative social activities in 2020 that you would like to share? 

I am really missing social time and outdoor concerts! I really have not gotten out much, but my team did go to Arrington for an afternoon recently. We sat socially distant and enjoyed seeing each other, beautiful weather, a gorgeous view, and great wine.

What’s something about you that would surprise everyone reading this?

I have been to 45 Dave Matthews Band shows, typically seeing 6 or more each summer. This has been a tough summer with 0 shows. This is the first time in 24 years that I have not seen a show. Praying for a way for us to safely attend live concerts in 2021.

What EO benefit has been most valuable to you during these uncertain times?

I was a member of EO Catalyst 8 and our Catalyst Forum literally came to an end as COVID was taking off in the U.S. I had applied for EO membership and was accepted in March, but I quickly deferred my membership as I was scared to make any monetary commitments in the early days of the quarantine. As a small business owner, I have a great team, but I do not have a leadership team. It’s just me.

So, within three months of no forum, I felt myself drowning and have never felt more alone. I was struggling and found myself listening to podcasts and reading every thing I could get my hands on in search of answers. I found myself praying for answers and literally analyzing every aspect of my business. Nothing was pulling me out of the dark place I was in, and nothing was giving me anything except more questions. And that’s when it hit me. What’s working in your life right now? I lead a women’s group for my church, and we have met virtually since March, and in total for over a year. That group has been there for me, and I have been there for them. We have leaned on each other and processed the good, the bad and the ugly of our lives. So if I was not doing my personal life alone, why was I trying to do business alone? 

I quickly realized that I needed a business tribe. I needed to be around fellow business owners who understood what I was going through. I made the decision in July to reach back out to EO Nashville to ask if they would consider accepting me as a member. I did not know what to expect since I had deferred my membership in March, but they showed me that they understood my decision and I was welcomed with open arms and quickly embraced as a new member. I was blessed with an amazing EO Navigator in Falon Scott and was placed in a forum that has allowed me to jump right in. EO as a whole has been so welcoming and even asked me immediately to take a role on a committee and I ended up on two committees. This organization showed me in a matter of days that it cared about its members. They showed me that I was not alone and if a member was hurting, they would be there to help us.



Articles & Columns

David Trainer [New Constructs] wrote about Carvana, the technology sector of the S&P 500, Uber, S&P 500 peaks, Clorox, Bank of Hawaii, “see through the dip” stocks and Wayfair for Forbes. He also penned articles for Seeking Alpha

Forbes published a column by Jeff Bradford [the Bradford Dalton Group] about how to hire great writers. 

Awards & Recognition

NFocus announced its Model Behavior 2020 Men and Women honorees. Recognized were Perri duGard Owens [duGard Communications] for her support of Nashville Children’s Theatre, Bill McClesky [MitechUSA.com] for his support of the Nashville Entrepreneur Center and Alan Young [Armor Concepts] for his support of The Community Foundation of Middle Tennessee.

In the News

Jeff Zander [Zander Insurance] was quoted in a Forbes article about the worst auto insurance claim mistakes. Zander also offered insight in a different Forbes article about if auto insurance is enough to cover rental cars. 

David Trainer [New Constructs] gave his opinion on Tesla stock to CNBC and Coinspeaker, calling it the most dangerous stock on Wall Street. The CNBC quote was picked up by CBT News, CCN, The Detroit Bureau, Industry Leaders Magazine, the International Business Times, Wall Street Pit and USA Herald

Barry Smith [Eakin Partners] talked to the Nashville Post about the state of the real estate market and what he expects in the coming months. Eakin Partners was also mentioned in the Nashville Business Journal for its new office.

Erin Richardson [All-American Pest Control] was interviewed by Authority Magazine and offered insight about how she tackles the work-life balance of being a woman business leader during the pandemic. FranklinIs and Pest Management Professional reported that All-American Pest Control ranked number 4,906 on this year’s Inc. 5000 list of fastest-growing private companies.

The Tennessean reported that Nashville SC [Christopher Redhage] launched a free streaming platform on its website for fans in the Nashville area to stream matches that are not on national broadcasts. 

Milosi [Taylor Milliken] was featured in Lawn & Landscape for how it brought pool projects completely in house, creating a pool division for the full-service landscape company.

The chef at Josephine [James Lewis] is bringing a selection of five Philly cheesesteaks to the new happy hour menu, according to Eater Nashville.

Main Street Nashville featured a story about Nadeen’s [John Hoffman] and reported that the restaurant is open for business.

The Nashville Post reported that Advance Financial [Michael Hodges] is a supporter of OZ Arts STEAM Fusion.

Strategic Hospitality [Benjamin & Max Goldberg] establishment The Patterson House was mentioned in the Nashville Scene for its happy hour, including its snacks from The Catbird Seat. The Nashville Business Journal reported that the James Beard Foundation will not announce winners for its 2020 awards due to the pandemic, affecting the chef of Henrietta Red and The Party Line, who was named a finalist for the Best Chef: Southeast award. StyleBlueprint included the Henrietta Red adaption to COVID, Henrietta’s Fish Camp and Party Market, as one of three new dining experiences in Nashville. Strategic Hospitality is a client of ReCOVer-Health, a concierge COVID-19 management, testing and risk-mitigation service, according to the Nashville Business Journal. Pinewood Social was mentioned in the Nashville Business Journal for being a tenant of Trolley Barns. 

Smith Gee Studio [Hunter Gee] will handle the design and special exception request for a senior housing project in East Nashville, the Nashville Post reported. 

WKRN featured a story about Matthew Charette [MDC Group] as he prepares to reopen Boston Commons, Beyond the Edge and Drifters BBQ six months after the March tornado. Charette was also featured in a story by Fox17 about businesses still facing struggles relating to the tornado and pandemic. 

Michael Brody-Waite [Great Leaders Live Like Drug Addicts] appeared on the Read to Lead Podcast to talk about his book and his journey through recovery. 

Jeff Bradford [the Bradford Dalton Group] will serve as the vice president of programming on the 2020-2021 board of directors for the Nashville chapter of the American Marketing Association, according to the Nashville Post

The Chattanooga Times Free Press reported that Bell & Associates [Darek Bell] is the contractor on a $40.4 million lodge being built at Fall Creek Falls State Park. 

DWC Construction [John Arndt] was mentioned by the Nashville Post for handling a build-out of space at the Gulch Union office building. 

Strategic Alliance Partner News

Teresa JW Bailey [Waddell and Associates] gave advice on how to prioritize and shift spending to have a more meaningful approach in StyleBlueprint.