EO Nashville Member News - March 8

March 8, 2019

Three Things for EO Nashville This Week  

1. EO Lunch & Learn – Any Interest in Running for Political Office or Getting More Involved?
March 26, 2019, Bone McAllester Norton PLLC, 511 Union Street, Suite 1600

Whether you're interested in running for office or just want to understand more about how to get more involved in the conversation, join us for a great discussion with some of Tennessee's past legends and current leaders. Well-respected Tennessee politicians Jim Henry, Jimmy Naifeh, Bill Purcell and Jim Shulman will offer their expertise in a roundtable discussion.

Jim Henry was former Mayor of Kingston, Republican Minority Leader, Chair of the Republican Party, Deputy Governor, Chief of Staff, Commissioner of Department of Intellectual Developmental Disabilities and Commissioner of Children's Services.

Jimmy Naifeh was a State Representative for 38 years, and Speaker of the House for 18 of those years. He was also Majority Leader of the House, and President of the National Speakers Conference.

Bill Purcell was Mayor of Nashville, a State Representative and Majority Leader of the House.

Jim Shulman is current Vice-Mayor of Nashville, and Executive Director of Tennessee Commission on Aging and Disability. He was previously Councilman At-Large, and Chief of Staff for the Speaker of the House.  

REGISTER TODAY for this informative session!   

2. EO Talks: To Hell and Back
April 2nd, 2019- Doors open at 3:30pm and program begins at 4:00pm, Belcourt Theatre, 2102 Belcourt Avenue

Hope you can join us at the Belcourt Theater to hear nine of our very own EO Nashville members share their journey to Hell and Back. This is a rare, not to be missed moment for our chapter. An in-depth, intimate sharing by EO members for EO members on their unique trek to the abyss and crossing back over.

A reception will be hosted afterwards at Cabana in Hillsboro Village to toast their courage and celebrate the entrepreneurial journey in all us. 

Our speakers will include:

Michael Brody-Waite: A Tale of 2 Divorces
Michael Burcham: Journey to the Abyss
Tony Hatchell: Surviving the Best Worst Year of My Life
Boris Jordanov: The Last Best Hope on Earth – Communism and a New Life in America
Colton Mulligan: Bipolar’s a Bitch when Building a Business
Trey Myers: Overcoming Addiction
Jeff Schneider: When a Single Failure Ruins a Partnership & Business
Scott Scovill: Vegas Shooting – To Hell & Back…and Back Again
AJ Vaden: Still Standing

You will not want to miss this event, so REGISTER NOW

3.  David Rendall- Freak Factor for Families
April 28, 2019, Nashville Zoo, 3777 Nolensville Pike, 12:30pm-3:30pm

What's wrong with your child? I'm serious. What do you wish you could change about them?

Are they too loud or too quiet, too hyperactive or too sedentary, too organized or too messy? You get the idea. So, what should you do? Most parents think that they should find and fix their child’s weaknesses. Unfortunately, this just leads to frustration and failure. Your child’s weaknesses are actually the best clue to their strengths. Furthermore, building on their strengths, not fixing their weaknesses, is the best strategy.

This presentation will show you how to help your kids become more of who they are, not turn them into someone else. It's about encouraging them to be more different and more unique, not more average and more mediocre.

You will learn how to:

  • Discover your child’s distinctive strengths and weaknesses
  • Frame their unique characteristics in a positive way
  • Find or create situations that highlight their strengths

Hope you can join us for this fantastic family event! REGISTER HERE


EO Member News

Member news compiled by the Bradford Group


Alex Tolbert [BerniePortal] wrote articles for BenefitsPro and Employee Benefits Adviser on the anatomy of health questionnaires and how to evaluate health questionnaire softwares.

Andy Bailey [Petra Coach] penned an article for Boss Magazine offering four tips to build a business that allows for a more rewarding life. He also wrote a Forbes article that gives three strategies to improve cash flow for your business.

Awards/Professional Recognition:

Village Real Estate Services [Mark Deutschmann] was awarded a Best in Business Award by the Nashville Business Journal.

Elizabeth Moss [Caregivers by WholeCare] and Ginger Jones [Jones Therapy Services] were recognized as Women of Influence by the Nashville Business Journal.

Sixteen members of EO Nashville were named to the Nashville Post’s 2019 “In Charge” list, which was recently published in the magazine’s Spring 2019 issue. The Post bills the In Charge list as “a compendium of Middle Tennessee’s top business, political and civic leaders.” Included in this year’s list are:

  • Darek Bell [Corsair Distillery]

  • Charles Robert Bone [Bone McAllester Norton]

  • Jeff Bradford [the Bradford Group]

  • Justin Crosslin [Crosslin]

  • Mark Deutschmann [Village Real Estate Services]

  • Benjamin Goldberg [Strategic Hospitality]

  • Max Goldberg [Strategic Hospitality]

  • Tammy Hawes [Virsys12]

  • Will Newman [Edley’s Bar-B-Que and 12South Filling Station]

  • Rosemary Plorin [Lovell Communications]

  • Austin Ray [A. Ray Hospitality]

  • Barry Smith [Eakin Partners]

  • Ross Booher [Latitude Legal Solutions]

  • Debbie Gordon [Master Key Executive]

  • Tim McMullen [redpepper]

  • Ben Rigsby [SnapShot Interactive]

In the News:

The Nashville Ledger and Business Williamson ran stories on EO Nashville’s “Entrepreneur Indicator” survey which found that most members expect this year to present a better economic environment in Middle Tennessee, but they aren’t as optimistic about the national economy.

The Spring Nashville Post magazine featured Alex Tolbert [BerniePortal] on his company’s reshaping due to regulatory changes. BenefitsPro mentioned BerniePortal winning a bronze Stevie Awards for Customer Service Department of the Year.

Andy Bailey [Petra Coach] was quoted in a Forbes article about 12 ways to create offline exposure and buzz for your business.

Clarksville Online mentioned Advance Financial [Michael Hodges] as a 2019 sponsor of the American flag tank top giveaway at the Nashville Sounds game on July 1.

The success of Two Ten Jack [Patrick Burke] was mentioned in a Nashville Scene article about a new Japanese restaurant opening in the JW Marriott. The Tennessean mentioned The Green Pheasant in an article about the opening of the same restaurant and the Nashville Scene featured The Green Pheasant for delivering Japanese-accented downtown elegance.

Modern Restaurant Management featured the James Beard Award semifinalists, which included Benjamin and Max Goldberg [Strategic Hospitality] in the Outstanding Restaurateur category. The Nashville Post also announced the awards’ local semifinalists. Max Goldberg was mentioned in Irish publication Xposé after the writer stopped at Pinewood Social on his tour of Nashville’s food scene. He was also featured in Market Watch as a Henry Crown Fellow, a program that trains business leaders in the skills necessary for building a better society. A co-producer of the new series “ABLE” mentioned Patterson House as one of her favorite Nashville locations in StyleBlueprint.

Mark Deutschmann [Village Real Estate Services] was referenced in Urban Land as a committee member of the Urban Land Institute Spring Meeting taking place in Nashville next month. The Nashville Business Journal mentioned Village Real Estate Services for marketing a new condo project in Midtown.

The Jacksonville Business Journal reported that Bristol Development Group [Ashlyn Hines Menguzzi] is the chosen developer for the Jacksonville mixed-use project, Vista Brooklyn.

The Nashville Soccer Club [Christopher Redhage] was mentioned in ESPN, Fox 17, Nashville Business Journal and MLS Soccer for the announcement of Gary Smith as the new head coach. Pride Publishing Group also mentioned the team for partnering with the U.S. Soccer Foundation and United Way of Metropolitan Nashville to build a small soccer field, also known as a mini-pitch, in the culturally-rich community of North Nashville.

Whiskey Wash ran a full distillery profile on Corsair Distillery [Darek Bell]. Darek Bell was mentioned in a Nashville Post article for selling a 6.3 acre property located in The Nations to Phoenix-based Alliance Residential Co.

Remar, Inc. [Nelson Remus] was mentioned in the Nashville Post for its plan to spin off its healthcare television division into a separate entity and form Remar Technologies Group, LLC.

David Frederiksen [PatientFocus] and Rosemary Plorin [Lovell Communications] were featured in an article in the Nashville Post’s Spring 2019 print edition about what health care pros cna learn from other industries.

Strategic Alliance Partner News:

Josh Mullen [Baker Donelson] wrote an article for Westlaw Journal Government Contract about the limitations on subcontracting rule. Alisa Chestler was quoted in Bloomberg Law on the trend of tech companies partnering with healthcare.

Carol Yochem, Middle Tennessee President of First Tennessee Bank, was featured in a story in the Spring 2019 issue of Nashville Post that chronicled the bank’s tremendous growth in Middle Tennessee under her leadership.


EO Member Spotlight
Brigitte Edwards

Brigitte was born in the U.S. to a Belgian mother. She lived in Belgium until she was 8 and her family returned to the U.S. settling in Nashville, Tennessee. She is bilingual in English and French.  

Brigitte attended Western Kentucky University, graduating in 1991 with degrees in French and Journalism with an emphasis on Advertising and a minor in Business Administration. After graduating she took a job in brand management and marketing at Fruit of the Loom where she managed the girls’ underwear division. 

In 1994, after three years at FOL, Brigitte shifted gears and took a job working as a diving instructor on a live-a-board boat for Aggressor Fleet in the Turks and Caicos Islands. This is where she met her husband Don. They took a job together with Peter Hughes Diving, establishing an operation for the company in Papua New Guinea.

In 1998, Brigitte and Don transitioned to working aboard private yachts. Brigitte worked at first as a chef and later as a chief stewardess.  

In 2015, Brigitte and Don purchased the first of five Orangetheory Fitness Studio licenses with the intention of operating in the Nashville area. Brigitte opened the first studio in 2014 in Brentwood followed by Green Hills in 2015 and Midtown in 2017. Brigitte and Don are currently taking steps to open their 4th studio in the Melrose area in 2019.

What is a personal piece of advice (business advice/saying/quote) that you lean on and could pass on to others? 

Paul Reuter, one of the VPs at Orangetheory Fitness Corporate has always advised me to watch my business closely and communicate my expectations to my employees.  He goes on to tell me to then constantly inspect what you expect to ensure the “Inmates are not Running the Asylum.”

Best business book you’ve ever read?

The Culture Code: The Secrets of Highly Successful Groups by Daniel Coyle

One misstep you took in your business that you could caution others about?

The biggest mistake I ever made was not in my current business, but in a previous business I tried to start up. I wanted to start flipping houses, and I relied on a service that helped people identify houses in foreclosure and facilitated the research and purchase of the property. I made a bad purchase because I didn’t do my own research and due diligence. I took the easy route, and didn’t completely commit myself and my time. I learned you can’t half-ass a new business endeavor.

How to you de-stress after a particularly hard day?

I cook dinner for my family, some days while drinking a bit of wine or bourbon. Then I watch House Hunters. My favorite episodes are about the Caribbean.

What EO event are you most looking forward to attending in the next few months?

I am seriously considering Attending NERVE. I am also looking forward to Catalyst, and to my second forum meeting.

What’s something about you that would surprise everyone reading this?

A few years after graduating from college and getting a job in my field of marketing and advertising, I quit my job to move to the Turks and Caicos Island to be a scuba diving instructor and chef on a live-aboard dive boat. I stayed with that line of work for 10 years.

Any exciting plans for 2019 that you would like to share?   

We are opening up out 4th Orangetheory Fitness studio in the Melrose area this summer.


Other Upcoming Events

Belmont Executive Learning Series – Only 6 spots available!
March 27, 2019 – 7:00am-9:00am – Janet Ayers Conference Center

You are invited to attend the Belmont Executive Learning Series with Jeff Eggers – Humility, Purpose and the Myth of Heroic Leadership.

Jeff is a retired Navy Seal, senior policy advisor, security professional, executive coach and leadership consultant with more than 20 years of experience leading high-performing teams for the White House, Department of Defense, and the U.S. Navy. A trusted advisor to senior government officials, Eggers served as President Obama’s Special Assistant for National Security Affairs, where he oversaw critical and sensitive aspects of U.S. foreign and national security policy and served for four years as the National Security Council’s Senior Director for Afghanistan and Pakistan. He now leads the McChrystal Group’s Leadership Institute, where he helps Fortune 500 clients train more effective leaders and create a culture that enables peak performance. He will be presenting on Humility, Purpose and the Myth of Heroic Leadership. Often, great leaders are viewed as infallible heroes who operate above mistakes, bad calls, and distress; indeed American culture extols this type of leader—George Washington and Superman immediately come to mind. But, according to Eggers, “heroic leadership” is a myth; he explains why these types of leaders exist “above” those they lead, and why that superior mindset promotes errors and confusion. Believing that “domineering leaders are an impediment to good decision-making,” Eggers explores why a humble leadership style that promotes humility, empowered employees, team mentality and a purpose-driven culture is the antidote to the myth of heroic leadership.